Information technology and design-related learning background; exact credentials should be verified from an official profile before publication.
Worked in corporate and creative roles before building Mamaearth with Varun Alagh.
The founders struggled to find products they were satisfied with for their child and saw an opportunity for a new baby and personal-care brand.
Building trust in a sensitive category, product formulation, digital acquisition costs, competition and expanding beyond the original baby-care niche.
Expansion from baby care into broader beauty and personal care helped transform Mamaearth into a larger consumer brand.
Co-founded Mamaearth and helped build Honasa Consumer into a multi-brand beauty and personal-care company.
Deepen product innovation, expand brands and distribution and build long-term consumer trust across beauty and personal care.
Start with a genuine consumer problem and keep listening to customer feedback as the brand scales.
